Our Company

Guylian around the world

Guylian chocolates are sold in over 100 countries across Europe, Asia, Australia and America. We’re one of the top ten best selling boxed chocolate brands, and often seen on Valentine’s day, Mother's day, Easter, Christmas and other popular holidays.

Available in most major high street retailers, including supermarkets, hypermarkets, department stores, speciality food stores, petrol stations, not to mention online and in the Guylian Belgian Chocolate Café’s, it cannot be missed. An exclusive travellers range can be found in speciality travel retail stores and duty free shops.

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Belgian chocolate ambassador

Over the past century, Belgian chocolates have become regarded as the world standard for the ultimate chocolate experience. Guylian is a perfect example of this being exclusively produced in Belgium. As a true ambassador we represented Belgian chocolate at the World Expo in Shanghai, China in 2010.

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Facts and Figures

All Guylian chocolates are produced in Sint-Niklaas, Belgium. Up to 75 tonnes of Guylian chocolate can be produced daily, in a production area measuring 27.000 m². This allows the Guylian group a worldwide non-consolidated turnover of 100 million euros (2010). In turn, this ensures that Guylian is one of Belgium’s leading chocolate manufactures, with a team of 250 employees.

Next to our headquarters in Belgium, we have sales offices in the UK, France, Germany/Austria, Spain/Portugal, the USA and Asia. These offices account for 94% of Guylian’s global sales, making exports of vital importance to Guylian.

In June 2008 Guylian was acquired by Lotte Confectionary Co, Ltd, the Lotte Group's publicly listed subsidiary specialising in confectionery. Lotte Group is the fifth largest diversified business group in Korea.